Wednesday, October 1, 2014

SABRE Celebrates $1 Million in Donations to the National Breast Cancer Foundation

CHICAGO, IL - This October SABRE is proud to announce we have surpassed a substantial milestone in our partnership with the National Breast Cancer Foundation, Inc.® We have donated $1 million to our partner of six years thanks to the support of our pink product line, and you, our customers!

Like most, the Nance family of SABRE has been touched by cancer, which is why the family-owned company wanted to work with a non-profit that would help others going through the same ordeal. The founder of SABRE passed away from multiple myeloma in 2012 after a fifteen year battle with cancer.

"Women are the largest users of our personal safety products. Since we're received tremendous support for our brand for four decades, we believe in giving back and helping others," says current CEO David Nance. "The National Breast Cancer Foundation was very highly ranked and regarded. We learned that a greater percentage of our donations would be used to help fight breast cancer than the other charities we researched."

Over 80% of the NBCF's revenue is directed to their life-saving programs each year. The National Breast Cancer Foundation was started in 1991 by a survivor of the disease - her mission was to help women by educating them about breast cancer and the importance of early detection. According to the National Cancer Institute, when it's found early in the localized stage the five-year survival rate of breast cancer is 98%. Since 1991, the NBCF has helped over ten thousand women in all 50 states and around the world.

"SABRE has been steadfast in their support of NBCF's mission to help women now," says NBCF Founder and CEO Janelle Hail. "Since 2008 they've raised $1 million  and helped provide over ten thousand women mammograms and early detection services for those in need."

SABRE manufactures a line of pink products, four different pepper sprays and a personal alarm to generate funds for the National Breast Cancer Foundation. For each pink product sold, we're able to make a donation. This isn't just an initiative the company takes on during National Breast Cancer Awareness Month in October, instead it's a year-round fundraising effort that supports cornerstones of both organizations: empowering women to protect themselves by giving them the necessary tools and education.

"We are so thankful for the huge support these products have received," says Nance. "Giving back to the community has always been a strong goal of the company, and we're thrilled that the success of these products is allowing us to make a real difference."

Stay connected to us throughout the month for more safety and health related tips and resources.

Fore more information on SABRE's partnership with the NBCF, or to learn more about our Pink Products, visit us online! On behalf of the SABRE team, thank you for your continued support!

Tuesday, September 30, 2014

"11 Ways to Stay Safe at College" - an Editorial from

Throughout this "Back To School" season, SABRE has been working with to spread the message about personal safety on campus. Her Campus is the #1 online community for college women and they've done an excellent job of helping us get the word out. This month, we worked with 13 Her Campus bloggers who shared tips on how to identify threats, and their own experiences using SABRE personal safety products.

A majority of these bloggers, current college students themselves, took their blogs a step further and shared personal experiences they've had on campus that left them scared or worried about their safety.

We've collected those links and invite you to take a look at these very real perspectives:

It's Emma Elise: Campus Safety With SABRE
Literally, Darling: Prepared, Not Scared
Berry Stylish: Preventing Campus Crimes with SABRE 
Fresh Fit N Healthy: SABRE Campus Safety and My Story Here at UF
My Life as Hayden: How to Stay Safe on Campus 

They serve as a reminder that college students need to stop thinking about their campuses as a crime-free zone, and have a plan when it comes to their personal safety.

Tuesday's editorial gives a well rounded look at safety concerns on an average college campus, and features an interview with SABRE's College Safety Program Manager Marisa McKay. You can find the article here and on the Her Campus site "campus life" section.

For more information about SABRE's College Safety Program, pepper gel, or the stand alone alarms to keep students safe in their dorms, just head to

Friday, September 26, 2014

In the News: Bear Attacks and Prevention with Frontiersman

This week alone we're hearing a lot about bear attacks - actual events or the general fear many hikers (rightfully) have when it comes to the potential of an attack.

SABRE has a safety solution to help those in bear country stay safe and it's a solution cited by many bear experts and rangers as the best out there - Frontiersman bear spray.

The Interagency Grizzly Bear Committee has the following advice to share for anyone in bear country:

#1 - If you see a bear, always maintain a safe distance and behave in a non-threatening manner.

#2 - Do NOT run away from a bear. A bear can run 50 yards in 3 seconds or up to 40 miles per hour which is faster than any human. This can cause the bear to chase you.

#3 - If you feel an attack is imminent and you have bear spray on you, use it! It is the best deterrent out there and can lessen the duration or the seriousness of the attack. Professional wildlife biologists working in the field depend on bear attack deterrent, or bear spray and trust it as an effective tool.

SABRE's Frontiersman Bear Attack Deterrent is compliant with all EPA and Health Canada standards while ensuring the most effective product. Plus, Frontiersman can protect the user up to 35 feet away while competing products typically give up to 15 feet of protection. Our site where you can order a can of bear spray has several instructional videos to teach you how to use it properly in case of an emergency.

Carriers don't have to worry about not having immediate access to their bear sprays either thanks to SABRE's holsters - having your spray at your finger tips will cut crucial seconds off of your response time and will give you more time to incapacitate the bear and get away to safety.

Just ask Kim Dinan of the So Many Places blog. Dinan was recently in bear country and talks about the peace of mind she had in while hiking in Yosemite thanks to her Frontiersman.

Or talk to Kenneth Wells who told his story to the Washington Post. Wells was attacked in Wyoming the same day a Rutgers University student was killed by a bear. He credits his survival to carrying bear spray and being prepared.

The next best thing to do if you encounter a bear? The IGBC says to report it to local authorities, or the nearest forest park, game, or fish department office. By reporting it you could prevent someone else from getting hurt.